Hobonichi

Hobonichi Techo Cousin 2022 - Omiya Yogashiten - Shall We Have Some Tea? - Cover + Book

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This A5-sized Techo Cousin cover is modeled after the packaging of Omiya Yogashiten, a beloved sweets shop in Kanda, Tokyo, that was established in 1884. Omiya Yogashiten is famous for treats such as strawberry shortcake sandwiches and colorful mixed-fruit containing plenty of strawberries. Equally popular is the packaging that their sweets come in, which is the inspiration for this cover design. The shop logo is silkscreen-printed onto the cover’s interior pocket.

The pastel-colored design is cute yet elegant, with a gentle feel. It shows a man and woman relaxing on a terrace, a boy playing with a dog, women and girls dressed up nicely, and other scenes that will brighten your day. Hobonichi and Omiya Yogashiten decided to repurpose these classic illustrations that have decorated their sweets packaging for decades into the cover of this Weeks book as a way to fill users with the same happiness and fun that comes from tasting Omiya Yogashiten's amazing treats. 

The one-day-per-page A5-size Techo was created in response to customer requests for more space to fill with writing and clippings and is designed to be paired with the A5 cover of your choice. The Cousin is perfect for collecting a great deal of information into a single book, using as a school notebook or parenting diary, or simply writing in larger letters. The larger size means this book is ideal for leaving in a single place at work or at home. The Cousin also has an exclusive section: the popular “Weekly Pages” tracks a week in each two-page spread for easy planning.

This original form of the Hobonichi Techo has been loved by many users since its introduction in 2002. The graph paper offers an open layout for you to neatly lay out writings, clippings, and drawings. 

After years of testing, the graph paper has been set to 3.7 mm for optimal writing comfort. The graph paper design allows users to write from any starting point on the page, and the lines have been printed in light colors so users can either customize it to their own layout or ignore it completely.

The Hobonichi Techo includes quotes specially chosen from its parent site, the Japanese web magazine Hobo Nikkan Itoi Shinbun. Each daily page has a quote in English.

The book contains several sections that are great for schedule management, such as a yearly calendar, monthly calendar, and yearly index page. The back of the book includes useful and informational pages, such as blank memo pages, an address book, a page for drawing out a custom graph, a list of useful links in Japanese, and more.

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